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What is the
SXSW Guest Pass?

The SXSW Guest Pass is a free credential that gets you into awesome SXSW events including:

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& Offers

Getting on the List with your Guest Pass unlocks invitations to shows, parties, and events throughout SXSW. Keep an eye on your email leading up to and during SXSW for those invitations.

Once you're on the list you are also eligible for amazing giveaways including SXSW badges, prizes, and gift cards. Check back here at often for the latest prizes and offers.

If you participated in 2014, make sure to get the 2015 Guest Pass and Get on the List to be eligible for all of the latest opportunities.

Pick up your free Guest Pass at any of our Pickup Locations or on-site at the doors of select SXSW events. Once you have your Guest Pass, don’t forget to Get On The List for prize giveaways and special event invitations!

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SXSW Guest Pass.
Attend Free Events.
Win Prizes.

Get a Guest Pass

Pick up your Guest Pass early for more chances to win or get one onsite at the doors of major Guest Pass events.

Pickup Locations

Prize Giveaways

With your Guest Pass, you’re eligible to win amazing prizes like SXSW badges, gift cards and unique opportunities.

Check out the Goods

Latest News

See this week’s winners and be the first to know about the best upcoming free events and new prizes.

Stay in the Loop

Pickup Locations

Oat Willie's

617 W. 29th St.
1931 E. Oltorf
9505 Burnet Rd., Suite E

Mon to Sat 10am - Midnight & Sun Noon - Midnight

Game Over Videogames

911 W. Anderson Ln., Suite 106
3005 S. Lamar Blvd, Suite B-105-B
110 N I-35, Suite 200-A (Round Rock)
1504 Aquarena Springs Dr., Suite 110 (San Marcos)

Mon to Sat 11am-9pm & Sun 12pm-7pm

Whole Foods Market Downtown

525 N. Lamar Blvd.

Sun to Sat 8am - 10pm

SXSWedu Education Expo

Austin Convention Center - 500 E Cesar Chavez St.

Tuesday March 10th only, 2-8pm

Discount Electronics

1011 W. Anderson Lane
9711 Manchaca Rd.

Mon-Fri 9am-7pm, Sat 9-7, Sun 11-6
(Store hours may vary by location)

Or pick up at the doors of these Guest Pass Events


Updates &

Guest Pass Winning Has Started

We kicked off Guest Pass giveaways this week with a big prize! Congratulations to Jamie R, the winner of a 2015 SXSW Platinum Badge.

Here are some more of this week's giveaways:

The SXSW Guest Pass Is Back!

Back for its second year, the SXSW Guest Pass is THE free credential that gets fans into great SXSW events.

There's so much to do with your Guest Pass this year you're going to want to get yours early and start making your schedule. From the SXSW Gaming Expo to the Auditorium Shores stage on Lady Bird Lake and several events in between, there are a ton of options for Guest Pass holders!

2015 Guest Pass Pickup Locations

There are two easy ways to get your SXSW Guest Pass: At the doors of select Guest Pass events or in advance at one of our participating Pickup Locations.

Why Pick up in advance? Because we're starting prize giveaways in just a few days and you'll need to Get on the List with your Guest Pass to be eligible. Head to any of these locations starting today, February 19, to get your free SXSW Guest Pass: